Thursday, 10 September 2009

An Exciting Showcase of 2009 Logo Trends

Every year the world goes through different trends, this is included in design and also in newly designed logos. I came across a website, Graphic Design Blog. This blog had documented new trends and logos that were predicted to come out of 2009, I found it very interesting.



1 # Classic Modernism

Since late 2008, classic modernism is adapted once again. It shows some of the logos which convey the company name and message without portraying or saying much. At times it might seem complicated but designers always try it happily.







2 # Typographic Logos

Typographic logos can never fade from the designer’s list of desisning elements as they are too attractive to miss. These logos consistently demonstrate definite message of a company with manners and purity.









3 # Psychedelic Pop Backgrounds

These logos are believed to be an outcome of a romantic counter culture. Nowadays 1960s psychedelic background patterns are mixed with contemporary shapes to stir mood and emotion in the viewer.









4 # Puzzle Patterns

As mostly new designers have no definite designing rules they try using complex vector graphics to intentionally veer away from the rules. These logos might seem appealing but their complexity make you ponder over them for a longer period.

















5 # Arabesque

Calligraphy makes the soul of a logo echo, especially Arabic calligraphy. With ample of harmony and connectivity, Arabesque logos are always appreciated. The Arabesque solution is the answer to a designer’s desire for uniqueness.











6 # Pictograms

Sometimes we need the logos to be designed like a problem solving process. Strong trend is witnessed towards integrating meaningful icons which have the ability to convey the essential values of the brand, its message and its market position.












7 # Tactile

Tactile means relating to touch or invoking the sense of touch and these logos present the material which can be touched. This process is a huge challenge even for the most experienced graphic designers as they have to work with a preferred software which allows them the traditional tasks of cutting, painting and pasting.









8 # 80’s Geometry

This trend was introduced in 80’s with the only purpose of capturing viewer’s attention. Monster-like geometrical logos are mostly used by aggressive and self-centered companies to shout in today’s over-saturated market.




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9 # Origami

Origami-based logos are a good choice for corporate monograms. Origami is the Japanese art of folding paper, but the goal is to use small folds and creases to bring about delicate and intricate objects. For such logos designers have to put in lot of effort and time.











10 # Street Art

Street Art brings handmade graphics to mind, with hints of urbanism. When designers want to come up with something original and trendy, they opt for street art which we always find around.










I find it interesting how it can be predicted what is to come out of a year - purely in design. I found number 9 very interesting as I can relate to this logo as I did a piece of design work for a paper mechanics convention on one of my briefs but they have used this paper folding technique for a logo that obviously has nothing to do with the subject. (milky bar)

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